Imagine if, without your knowledge or consent, someone made a composite video of short clips of you acting edgy, mashed together to make it look like you were seriously involved in something reprehensible, and posted it for your friends and family to see.
Worse, not only was it viewed before you could do anything about it… it went viral, and caused such an awful, international scandal that the police had to become involved. News media reported on the video and subsequent arrest, propelling the image the video created to even wider exposure.
Now, that image is attached to your public standing like a ball and chain, affecting every interaction you have. With no job and no other housing prospects, you have no means to even escape the environment where the video was made. Every corner and crevice is a reminder of the treatment to which you have been subjected, with the videographer you once thought to be your best buddy there to remind you of who everyone thinks you are.
You find yourself constantly being treated like a dog.
To add insult to injury, when the incident finally ended up in court, you were given no opportunity to testify in your own defense, nor submit any evidence against the image of you that has been circulated.
In his verdict, the judge even accused you of collaborating with your tormentor. You have no words to describe the impact of that decision!
Your reputation has been shattered worldwide, without even a semblance of due process. Nearly everyone associates your name and face with the image the video presents. With judgement coming at you from every direction, is there anyone willing to hear your side of the story?
This year, Buddha, the pug whose reputation was destroyed when a viral video convinced everyone, including the Scottish police, and court system, that he was a genocide-promoting Nazi, will be relating his experiences at ICMI 2019 in Chicago, IL.
Latest posts by Hannah Wallen (see all)
- Could #MeToo be called a harassment campaign? | HBR Talk 101 - September 19, 2019
- Lying is harmless? False! | HBR Talk 100 - September 12, 2019
- In defense of public advocacy | HBR Talk 99 - September 5, 2019